fins studio or fín…
or maybe phín… or phin

fins studio (or fín) is a small, independent design practice founded by two passionate creatives who love making an impact through thoughtful, crafted design. We specialize in logo design, illustration, packaging, and book design—working independently or collaborating with agencies to bring ideas to life.

To us, design is a craft. Before pixels and screens, it starts with our hands—sketching, shaping, exploring. Great design isn’t just about how it looks, but how it feels, how it connects, and how it tells a story.

Our name, fín, is playful yet refined, carrying a sense of joy and a touch of the ridiculous. That same energy runs through everything we do. We embrace being a little off the beaten path, valuing the intimacy and uniqueness that come with it.

Does design always need to be beautiful? Does a beautiful design always work? These questions come up all the time. But to us, design isn’t about trends or perfection—it’s about meaning, emotion, and how people experience it.

At fins studio, we don’t follow formulas. We listen, we explore, and we create designs that feel natural, effortless, and honest—just like the people and brands we work with.